New Artists’ Marketplace Sprouts in Spirits Alley

Courtesy photos    The Head West Marketplace has both indoor (above) and outdoor components in Alameda. The sales also take place in Oakland, Berkeley and Sebastopol.

A new marketplace will open for one day at the Hangar 1 Distillery, 2505 Monarch St., on Alameda Point. Called “Head West” the distillery plays host to a blend of makers, crafters, designers, small brands, local shops, creative installation artists, speciality service providers and local charities displaying their wares and services.

Head West founder and curator Jimmy Brower also owns West Perro — a desert-inspired lifestyle brand based in Oakland. 

“Makers, merchants and mavericks,” as Brower calls them, are encouraged to apply for a display at the new marketplace on the Historic Alameda Naval Base.

Brower hosts the events in partnership with Old Oakland, The Hangar 1 Distillery, Fourth Street Shops in Berkeley and The Barlow in Sebastopol. 

Brower says that Head West aims to create an environment that supports and embraces local creativity and the spirit of entrepreneurship. Through connecting people, the organization looks to preserve arts and culture, realize an impact on the local economy and provide for the well-being of the people that keep these ideals alive. 

“Head West’s platform embraces all things creative in people and product that bring positivity and good vibes into all of our lives,” states the organization’s mission statement.

Shop small and local at this desert-inspired marketplace of new goods and found vintage at Head West this Saturday, Oct. 19, from 11 a.m. to 5 p.m. The sale will return to Alameda just in time for the holidays on Saturday, Dec. 14, in the same location. 

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