Downtown Merchants Selected as Parade Grand Marshals

Downtown Merchants Selected as Parade Grand Marshals

Have fun in Downtown Alameda on Thursday, July 4, and view one of the longest Independence Day parades in the world. The Alameda Fourth of July Parade is one of the best Fourth of July celebrations in the Bay Area and begins at 10 a.m. at the corner of Park Street and Lincoln Avenue. 

Watch as more than 170 entries and 2,500 parade participants travel along Park Street on the way to Webster Street. Spectators will marvel at the huge variety of hand-decorated flatbeds, antique cars, marching bands, dance troupes, bicyclists, musicians, clowns, costumed characters and dancing horses. 

This year’s Grand Marshals of Alameda’s Fourth of July Parade are downtown business owners who are known for their inspiring community support:

  • Otto Wright, owner of The Local (1333 Park St.), has hosted community food and supply drives for victims of the North Bay fires, federal employees during the government shutdown and residents of Midway Shelter. He also employs students with disabilities through a program with Alameda Unified School District. 
  • Gene Oh, owner of Alameda Bicycle (1522 Park St.), conceived of and organizes the annual

Bike for the Parks fundraiser that raises thousands of dollars for our parks each year. 
He also sponsors an annual kids’ Books 4 Bikes program and gives away bikes and helmets to encourage reading for fun.

The best viewing spots for the parade can be found in Downtown Alameda where the performances, cheering and flag waving are especially exciting along the first stretch of the parade. For a front-row seat along the sidewalks, plan to arrive well before the parade’s start time. 

There’s also a 5K run and walk that follows the parade route starting at 9:45 a.m. just before the parade. The starting line is located in front of Lola’s Chicken Shack at 1417 Park St. 

And, those in want of a refreshment or are looking to do a little shopping on Independence Day (or any day of the year), will find a parade of businesses open in the downtown district, from breakfast spots to bookstores, plus many locally owned services!

For more information including the parade route and detours, go to

Discover great food and drink establishments, charming shops, friendly services and fun things to do in Downtown Alameda. Learn more about downtown businesses and happenings at