Color Run Foot Race Scheduled for Next Weekend at Alameda Point

Courtesy photo    The Color Run features “color throws” that get all the runners covered in paint.

 

The Color Run Dream Tour will hold a 5K run Saturday, Oct. 28, at Alameda Point. The event will benefit the American Diabetes Association, the nation’s leading non-profit organization supporting American children and adults living with type 1, type 2 and gestational diabetes.

The Color Run will be unlike most 5Ks. The course will have several specialized areas including the Lay’s Poppables Foam Zone and Dream Wall. The Foam Zone will surround runners with dreamy colored foam or “clouds” as they run. The Dream Wall is a section where runners spray paint their dreams on a wall to be seen by all. Also during the 5K, runners are encouraged to dress up in bright colors, or even as unicorns and music will play throughout the course.

After crossing the finish line, Color Runners will enjoy the Finish Festival, where they party with the Runicorn, dance, find unique photo opportunities and join in on massive color throws every couple of minutes. 

“We want The Color Run to bring happiness and health to people’s lives, and even be the motivator that kicks off Color Runners’ healthy lifestyles,” said Louis Wills, The Color Run’s event director. “We are excited to come to the Bay Area and give Color Runners the opportunity to step into a dream with us and enjoy a 5K that inspires people to get out and be active with their friends and families, all while having a blast.”

Each Color Runner receives a custom race kit, which includes a limited-edition Dream Tour race shirt, a Unicorn Finisher’s Medal, embroidered headband, fun temporary tattoos and a color-in runner’s bib.

The Color Run will begin at 8 a.m. Registration is open and will remain open until the beginning of the race. The race will begin at 1100 West Red Line Ave. near Alameda Point Gym. The fee is $39.99 for an individual runner, $34.99 per individual in a team. 

The Color Run began in 2012. The main goal of The Color Run is to produce the “Happiest 5K on the Planet” giving participants an unforgettable experience. There are no winners or official times kept at the race. The Color Run celebrates healthiness, happiness and individuality, helping participants achieve their fitness goals. For more information, visit thecolorrun.com.